About
SimpleTherapy
SimpleTherapy guides you to pain relief and prevention using evidence-based exercise therapy and live physical therapy consults personalized to you and your abilities.
Our Mission
SimpleTherapy was incorporated in 2014 by orthopedic surgeons, physical therapists and top computer programmers with one goal in mind, to help their patients gain access to high quality exercise programs without the need for doctor’s visits or other high-cost interventions.
As a company we are passionate about advancing the program and improving members lives. Our team remains grounded by our fundamental principles:
Evolve: Founded by physicians looking to leverage digital technology to provide a convenient, affordable and accessible musculoskeletal solution
Educate: At SimpleTherapy, we believe educating our members provides the greatest, sustainable outcomes
Empower: SimpleTherapy has been designed to fit into our members busy lives, anytime and anywhere
Executive Leadership
Arpit Khemka
CEO & Co-Founder
Tae Won Kim, M.D.
Co-Founder & CMO
Jeremy Oswald
President
C. Bret Sullivan, DC, FACO
Medical Director
MSK Services
Herbert A. Cruz, M.D.
Medical Director
Behavioral Health Services
Clinical Leadership
Amy Villegas, PhD
Sr. VP of Clinical Services
C. Bret Sullivan, DC, FACO
Medical Director
MSK Services
Herbert A. Cruz, M.D.
Medical Director
Behavioral Health Services
Senior Leadership
Hayley Alverson
EVP Operations &
Customer Success
Amy Villegas, PhD
Sr. VP of Clinical Services
Ron Cataldo
VP of Networks
Camin Turner
VP of Account
Management
Kim Eurich
Director of Finance
Stephen F Albracht, DC
Director of Provider
Relations
Kelly McLaughlin,
DPT, ATC Cert MDT
Director of MSK Programs
Sandra Carnahan
Director of Behavioral
Health Services
Keely Coyle
Business Dev, Sr.
Account Manager
Joshua Oswald
Marketing, Sr. Account
Manager
Jon Garino
Product & Market Strategy,
Clinical Integration
Advisory Board
Tae Won Kim, M.D.
Co-Founder & CMO
Kelly McLaughlin,
DPT, ATC Cert MDT
Director of MSK Programs
Have a question?
Start a conversation with a health coach now
Arpit Khemka
Chief Executive Officer
& Co-Founder
As an outdoors enthusiast, Arpit has enjoyed white water rafting, rappelling at India’s western ghats, swimming with sharks, skydiving, trekking the sahyadris, and being a P2 paragliding pilot. His rehabilitative exercise therapy experience has been for knee and ankle pain.
Arpit created the first prototype of SimpleTherapy’s algorithm and, as Chief Technology Officer, has been leading the design and Development of this transformative digital health service.
Prior to SimpleTherapy, Arpit was the Lead Developer of CGI Inc., an $11 Billion global information technology and business process services firm. There, Arpit led the team sent to resolve critical issues impeding the Massachusetts Health Exchange and get it back on track. Having already automated an equally massive and complex system while digitizing the incarceration process for the New York City Department of Corrections Jail Management System 100,000+ inmates a year, Arpit was uniquely positioned to take on and succeed at the daunting challenge.
Throughout the entirety of his career, Arpit has designed algorithm-based decision-making systems, including for the Indian navy, for business process software, and for a real estate property management platform integrated with Fannie Mae, Freddie Mac, Bank of America and HUD.
Arpit holds an Engineering Degree from Pune University and is a Certified Architect, Technical Lead, and Developer.
Please reach out to Arpit at arpit@simpletherapy.com.